The Challenge.
The “Eccentric Office Personalities” campaign for real estate giant Mack-Cali takes a humorous, but insightful look into life in today’s commercial office buildings. Individual ads analyze some of the challenges today’s tenants face … and offer Mack-Cali’s solution. The campaign strikes home because it’s extremely real and believable. And while these situations may be impossible to avoid, Mack-Cali’s attention to the small details within each of their properties makes them easier to deal with.
![MC_1564_elevator_ad](https://www.resultsprojects.com/testdev/wp-content/uploads/2015/09/MC_1564_elevator_ad.jpg)
![MC1675_Prestige_Ad](https://www.resultsprojects.com/testdev/wp-content/uploads/2015/09/MC1675_Prestige_Ad.jpg)
![Ms_Office_Icicle](https://www.resultsinc.com/wp-content/uploads/2016/04/Ms_Office_Icicle.jpg)
![MC_1705_MrEmail_Hendrix](https://www.resultsprojects.com/testdev/wp-content/uploads/2015/09/MC_1705_MrEmail_Hendrix.jpg)