Results gets infused with the brand new spirit of Harlem – with the completion of a comprehensive marketing program for The Balton.
The Balton is the brand new spirit of Harlem. The Balton is a new Richman Group property in the heart of Harlem that offers an unparalleled blend of amenities including a convenient central location, private interior courtyard, and distinctive Balton Club fitness and entertainment areas – all at an astonishingly affordable price. Once again, The Richman Group tapped Results to create an integrated marketing program to announce the grand opening of the property and to attract new tenants. The program consisted of out-of-home advertising, building signage, website, banner advertising, rack cards, flyers and brochures – all written, designed and developed here at Results. The program must have worked as the half the apartments rented within 90 days.